Analyzing purchase incidence and brand choice by hazard models (Q1384226)
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scientific article; zbMATH DE number 1140250
| Language | Label | Description | Also known as |
|---|---|---|---|
| English | Analyzing purchase incidence and brand choice by hazard models |
scientific article; zbMATH DE number 1140250 |
Statements
Analyzing purchase incidence and brand choice by hazard models (English)
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13 April 1998
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brand choice
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duration analysis
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hazard models
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purchase incidence
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stochastic models of buyer behavior
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