Bayesian neural network learning for repeat purchase modelling in direct marketing (Q1600901)
From MaRDI portal
 | This is the item page for this Wikibase entity, intended for internal use and editing purposes. Please use this page instead for the normal view: Bayesian neural network learning for repeat purchase modelling in direct marketing |
scientific article; zbMATH DE number 1756535
| Language | Label | Description | Also known as |
|---|---|---|---|
| English | Bayesian neural network learning for repeat purchase modelling in direct marketing |
scientific article; zbMATH DE number 1756535 |
Statements
Bayesian neural network learning for repeat purchase modelling in direct marketing (English)
0 references
16 June 2002
0 references
neural networks
0 references
marketing
0 references
Bayesian learning
0 references
response modelling
0 references
input ranking
0 references
0 references
0 references
0 references
0 references
