New product launch: Herd seeking or herd preventing? (Q1762426)
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scientific article; zbMATH DE number 6110416
| Language | Label | Description | Also known as |
|---|---|---|---|
| English | New product launch: Herd seeking or herd preventing? |
scientific article; zbMATH DE number 6110416 |
Statements
New product launch: Herd seeking or herd preventing? (English)
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26 November 2012
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herding
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product launch sequence
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social learning
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