Pairwise normalization: a neuroeconomic theory of multi-attribute choice (Q2025016)
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scientific article; zbMATH DE number 7347193
| Language | Label | Description | Also known as |
|---|---|---|---|
| English | Pairwise normalization: a neuroeconomic theory of multi-attribute choice |
scientific article; zbMATH DE number 7347193 |
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Pairwise normalization: a neuroeconomic theory of multi-attribute choice (English)
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11 May 2021
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neuroeconomics
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consumer theory
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multi-attribute choice
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decoy effects
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