Green, greener or brown: choosing the right color of the product (Q2404327)
From MaRDI portal
scientific article
| Language | Label | Description | Also known as |
|---|---|---|---|
| English | Green, greener or brown: choosing the right color of the product |
scientific article |
Statements
Green, greener or brown: choosing the right color of the product (English)
0 references
18 September 2017
0 references
environmental sustainability
0 references
product positioning
0 references
portfolio design
0 references
market segmentation
0 references
