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Q2969506 - MaRDI portal

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scientific article

    Statements

    publication date
    15 March 2017
    0 references
    zbMATH Keywords
    advertising expenses control
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    model with distributed lag of advertising
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    effect of advertising
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    effect of previous sales
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    optimal control
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    Volterra type integral equations
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    Identifiers

    Mathematics Subject Classification ID
    91B38
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    90B60
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    91B55
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    49N90
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    zbMATH DE Number
    6695206
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