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Learning, Forgetting, and Sales - MaRDI portal

Learning, Forgetting, and Sales (Q3117763)

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scientific article
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Learning, Forgetting, and Sales
scientific article

    Statements

    title
    Learning, Forgetting, and Sales (English)
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    author
    Sofia Villas-Boas
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    J. Miguel Villas-Boas
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    publication date
    29 February 2012
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    zbMATH Keywords
    marketing
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    promotion sales
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    learning and forgetting
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    Identifiers

    zbMATH DE Number
    6010172
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    OpenAlex ID
    W2121306834
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