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Optimal advertising and inventory control of perishable goods - MaRDI portal

Optimal advertising and inventory control of perishable goods (Q3332721)

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scientific article
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English
Optimal advertising and inventory control of perishable goods
scientific article

    Statements

    title
    Optimal advertising and inventory control of perishable goods (English)
    0 references
    author
    Yves Balcer
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    publication date
    1983
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    zbMATH Keywords
    marketing
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    Identifiers

    Mathematics Subject Classification ID
    90B05
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    90C90
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    90C39
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    zbMATH DE Number
    3864945
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    OpenAlex ID
    W1980387213
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