An entropy model for marketing structure analysis and price decision of new brand (Q3738912)
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| Language | Label | Description | Also known as |
|---|---|---|---|
| English | An entropy model for marketing structure analysis and price decision of new brand |
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An entropy model for marketing structure analysis and price decision of new brand (English)
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1986
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maximum entropy
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consumer purchase behavior
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marketing
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entropy model
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optimal price decision
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