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Integer Programming Models for Sales Resource Allocation - MaRDI portal

Integer Programming Models for Sales Resource Allocation (Q3885506)

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Integer Programming Models for Sales Resource Allocation
scientific article

    Statements

    title
    Integer Programming Models for Sales Resource Allocation (English)
    0 references
    DOI
    10.1287/mnsc.26.3.242
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    author
    Andris A. Zoltners
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    Prabhakant Sinha
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    publication date
    1980
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    zbMATH DE Number
    3691053
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    zbMATH Keywords
    sales resource allocation
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    integer programming models
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    implementations
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    marketing
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    OpenAlex ID
    W1976368602
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