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Fast Core Pricing for Rich Advertising Auctions - MaRDI portal

Fast Core Pricing for Rich Advertising Auctions (Q5031009)

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scientific article; zbMATH DE number 7476276
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English
Fast Core Pricing for Rich Advertising Auctions
scientific article; zbMATH DE number 7476276

    Statements

    title
    Fast Core Pricing for Rich Advertising Auctions (English)
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    publication date
    18 February 2022
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    zbMATH Keywords
    revenue management and market analytics
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    sponsored search auctions
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    core pricing
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    VCG auction
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    GSP auction
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    sale of ad space
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    combinatorial auction
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    describes a project that uses
    LIPSOL
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    QP
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    Identifiers

    zbMATH DE Number
    7476276
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    OpenAlex ID
    W3208935695
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    arXiv ID
    1610.03564
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