The retailer's freebies promotion strategy with manufacturer encroachment (Q6065198)
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scientific article; zbMATH DE number 7775227
| Language | Label | Description | Also known as |
|---|---|---|---|
| English | The retailer's freebies promotion strategy with manufacturer encroachment |
scientific article; zbMATH DE number 7775227 |
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The retailer's freebies promotion strategy with manufacturer encroachment (English)
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11 December 2023
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encroachment
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freebies promotion
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supply chain
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