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Targeted advertising with R\&D rivalry - MaRDI portal

Targeted advertising with R\&D rivalry (Q6110064)

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scientific article; zbMATH DE number 7720599
Language Label Description Also known as
English
Targeted advertising with R\&D rivalry
scientific article; zbMATH DE number 7720599

    Statements

    title
    Targeted advertising with R\&D rivalry (English)
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    author
    Changying Li
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    Youping Li
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    Jianhu Zhang
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    publication date
    31 July 2023
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    zbMATH Keywords
    targeted advertising
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    mass advertising
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    R\&D
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    welfare
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    Identifiers

    zbMATH DE Number
    7720599
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    OpenAlex ID
    W4368347962
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