Coordinating a platform supply chain with reference promotion effect and Big Data marketing (Q6127703)
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scientific article; zbMATH DE number 7831967
| Language | Label | Description | Also known as |
|---|---|---|---|
| English | Coordinating a platform supply chain with reference promotion effect and Big Data marketing |
scientific article; zbMATH DE number 7831967 |
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Coordinating a platform supply chain with reference promotion effect and Big Data marketing (English)
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14 April 2024
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big data marketing
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reference promotion effect
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e-commerce platform
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coordination
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differential game
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