A competitive pharmaceutical supply chain under the marketing mix strategies and product life cycle with a fuzzy stochastic demand (Q6170677)
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scientific article; zbMATH DE number 7711875
| Language | Label | Description | Also known as |
|---|---|---|---|
| English | A competitive pharmaceutical supply chain under the marketing mix strategies and product life cycle with a fuzzy stochastic demand |
scientific article; zbMATH DE number 7711875 |
Statements
A competitive pharmaceutical supply chain under the marketing mix strategies and product life cycle with a fuzzy stochastic demand (English)
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13 July 2023
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pharmaceutical supply chain
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game theory
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marketing mix strategy
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product life cycle
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fuzzy stochastic demand
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