On the economic geography of dual distribution -- the case of McDonald's in Germany (Q777678)
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scientific article; zbMATH DE number 7218458
| Language | Label | Description | Also known as |
|---|---|---|---|
| English | On the economic geography of dual distribution -- the case of McDonald's in Germany |
scientific article; zbMATH DE number 7218458 |
Statements
On the economic geography of dual distribution -- the case of McDonald's in Germany (English)
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7 July 2020
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franchising
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dual distribution
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agency theory
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geo-locational data
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economic geography
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