Issues in the use of ratings-based versus choice-based conjoint analysis in operations management research
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Publication:1011310
DOI10.1016/j.ejor.2008.05.029zbMath1157.90450OpenAlexW2063401358MaRDI QIDQ1011310
Bo van der Rhee, Ekaterina V. Karniouchina, William L. Moore, Rohit Verma
Publication date: 8 April 2009
Published in: European Journal of Operational Research (Search for Journal in Brave)
Full work available at URL: https://hdl.handle.net/1813/71996
choice-based conjoint analysisconjoint analysis in operations management researchproduct and service designratings-based conjoint analysis
Related Items (11)
Measurement of preferences with self-explicated approaches: a classification and merge of trade-off- and non-trade-off-based evaluation types ⋮ Likelihood estimation of consumer preferences in choice-based conjoint analysis ⋮ Advanced conjoint analysis using feature selection via support vector machines ⋮ Preference estimation under bounded rationality: identification of attribute non-attendance in stated-choice data using a support vector machines approach ⋮ Willingness-to-pay estimation with choice-based conjoint analysis: addressing extreme response behavior with individually adapted designs ⋮ Modeling price response from retail sales: an empirical comparison of models with different representations of heterogeneity ⋮ Using hierarchical Bayes draws for improving shares of choice predictions in conjoint simulations: a study based on conjoint choice data ⋮ When do changes in consumer preferences make forecasts from choice-based conjoint models unreliable? ⋮ Comparing Two-Stage Segmentation Methods for Choice Data with a One-Stage Latent Class Choice Analysis ⋮ The benefits of incorporating utility dependencies in finite mixture probit models ⋮ Estimation methods for choice-based conjoint analysis of consumer preferences
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