The effects of customer value on loyalty and profits in a dynamic competitive market
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Publication:1020535
DOI10.1007/s10614-008-9141-7zbMath1161.91429OpenAlexW2134498460MaRDI QIDQ1020535
Ting-Hua Chang, Ru-Hwa Chen, Jun-Yen Lee
Publication date: 29 May 2009
Published in: Computational Economics (Search for Journal in Brave)
Full work available at URL: https://doi.org/10.1007/s10614-008-9141-7
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