An information-theoretic two-stage, two-decision rule, choice model

DOI10.1016/0377-2217(94)E0236-5zbMath0928.91017OpenAlexW2014898453MaRDI QIDQ1129896

Ehsan S. Soofi, Dennis H. Gensch

Publication date: 16 August 1998

Published in: European Journal of Operational Research (Search for Journal in Brave)

Full work available at URL: https://doi.org/10.1016/0377-2217(94)e0236-5

zbMATH Keywords

Monte Carlo simulation

Mathematics Subject Classification ID

Decision theory (91B06) Marketing, advertising (90B60)

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Cites Work

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• Constrained Information Theoretic Characterizations in Consumer Purchase Behaviour