Optimal television schedules in alternative competitive environments

DOI10.1016/S0377-2217(96)00369-4zbMath0955.90008MaRDI QIDQ1291675

Linda G. Schneider Stone, Christina M. L. Kelton

Publication date: 22 February 2001

Published in: European Journal of Operational Research (Search for Journal in Brave)

zbMATH Keywords

game theoryinteger programmingcompetitionratings forecaststelevision scheduling

Mathematics Subject Classification ID

Integer programming (90C10) Deterministic scheduling theory in operations research (90B35) Approximation methods and heuristics in mathematical programming (90C59) Deterministic network models in operations research (90B10)

Related Items (2)

Analysis of monday night football viewership ⋮ Non‐dominated “trade‐off” solutions in television scheduling optimization

Uses Software

• LINDO
• LINGO

Cites Work

• SPOT: Scheduling Programs Optimally for Television
• Unnamed Item

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