Representation of measurement error in marketing variables: Review of approaches and extension to three-facet designs
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Publication:1305805
DOI10.1016/S0304-4076(98)00068-2zbMath0962.62113WikidataQ127015526 ScholiaQ127015526MaRDI QIDQ1305805
Kent D. Nassen, Richard P. Bagozzi, Youjae Yi
Publication date: 19 June 2001
Published in: Journal of Econometrics (Search for Journal in Brave)
Applications of statistics to economics (62P20) Factor analysis and principal components; correspondence analysis (62H25) Marketing, advertising (90B60)
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