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A Novel Profit Maximizing Metric for Measuring Classification Performance of Customer Churn Prediction Models - MaRDI portal

A Novel Profit Maximizing Metric for Measuring Classification Performance of Customer Churn Prediction Models

From MaRDI portal
Publication:144221

DOI10.1109/TKDE.2012.50MaRDI QIDQ144221

Wouter Verbeke, Bart Baesens, Thomas Verbraken

Publication date: May 2013

Published in: IEEE Transactions on Knowledge and Data Engineering (Search for Journal in Brave)




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