Market entry, phased rollout or abandonment? A real option approach
From MaRDI portal
Publication:1576345
DOI10.1016/S0377-2217(99)00121-6zbMath0961.90047MaRDI QIDQ1576345
Publication date: 30 January 2001
Published in: European Journal of Operational Research (Search for Journal in Brave)
Production models (90B30) Corporate finance (dividends, real options, etc.) (91G50) Marketing, advertising (90B60)
Related Items (8)
Models for evaluating the technological innovation capability of small and micro enterprises with hesitant fuzzy information ⋮ New product development flexibility in a competitive environment ⋮ Revisiting corporate growth options in the presence of state-dependent cashflow risk ⋮ Earnouts in mergers and acquisitions: a game-theoretic option pricing approach ⋮ Analysis on dynamic decision-making model of the enterprise technological innovation investment under uncertain environment ⋮ Collaboration in tool development and capacity investments in high technology manufacturing networks ⋮ Valuing the flexibility of investing in security process innovations ⋮ A new venture's optimal entry time
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