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Pricing and ordering strategies of supply chain with selling gift cards

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Publication:1716948
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DOI10.3934/jimo.2017050zbMath1412.90015OpenAlexW2635237712MaRDI QIDQ1716948

Jingming Pan, Wenqing Shi, Xiao-Wo Tang

Publication date: 5 February 2019

Published in: Journal of Industrial and Management Optimization (Search for Journal in Brave)

Full work available at URL: https://doi.org/10.3934/jimo.2017050


zbMATH Keywords

supply chainpricingStackelberg modelgift cardsorderin


Mathematics Subject Classification ID

Inventory, storage, reservoirs (90B05) Consumer behavior, demand theory (91B42) Marketing, advertising (90B60)


Related Items (1)

Cost-sharing strategy for carbon emission reduction and sales effort: a Nash game with government subsidy



Cites Work

  • Effects of gift cards on optimal order and discount of seasonal products
  • On the effect of demand randomness on inventory, pricing and profit
  • Joint pricing and replenishment decisions for non-instantaneous deteriorating items with partial backlogging, inflation- and selling price-dependent demand and customer returns
  • A game theoretic approach to coordination of pricing, advertising, and inventory decisions in a competitive supply chain


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