Predicting click-through rates of new advertisements based on the Bayesian network

DOI10.1155/2014/818203zbMath1407.91191OpenAlexW2007762171WikidataQ59069564 ScholiaQ59069564MaRDI QIDQ1719203

Kun Yue, Jixian Zhang, Zhipeng Fang, De-Hai Zhang, Wei-Yi Liu

Publication date: 8 February 2019

Published in: Mathematical Problems in Engineering (Search for Journal in Brave)

Full work available at URL: https://doi.org/10.1155/2014/818203

Mathematics Subject Classification ID

Mathematical economics (91B99)

Uses Software

• BUGS
• Netica

Cites Work

• Unnamed Item
• Evidential reasoning using stochastic simulation of causal models
• Gibbs sampling in Bayesian networks
• Modeling and Reasoning with Bayesian Networks

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