A linguistic decision model for promotion mix management solved with genetic algorithms
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Publication:1867395
DOI10.1016/S0165-0114(01)00254-8zbMath1027.91016MaRDI QIDQ1867395
Publication date: 2 April 2003
Published in: Fuzzy Sets and Systems (Search for Journal in Brave)
Related Items (5)
Partner selection in virtual enterprises ⋮ Multi-attribute decision analysis under a linguistic hesitant fuzzy environment ⋮ Extracting complex linguistic data summaries from personnel database via simple linguistic aggregations ⋮ Fuzzy logic from the viewpoint of machine intelligence ⋮ Multi Stage Promotional Resource Allocation for Segment Specific and Spectrum Effect of Promotion for a Product Incorporating Repeat Purchase Behavior
Uses Software
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