A dynamic optimal advertising model for new products.

zbMath1049.91099MaRDI QIDQ1873640

Rong Du, Qiying Hu

Publication date: 2003

Published in: Journal of Systems Science and Complexity (Search for Journal in Brave)

zbMATH Keywords

diffusionoptimal control

Mathematics Subject Classification ID

Production theory, theory of the firm (91B38)

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