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A stochastic formulation of the Bass model of new-product diffusion

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Publication:1876946
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DOI10.1080/10241230215285zbMath1062.90518OpenAlexW3124807475MaRDI QIDQ1876946

Shun-Chen Niu

Publication date: 23 August 2004

Published in: Mathematical Problems in Engineering (Search for Journal in Brave)

Full work available at URL: https://doi.org/10.1080/10241230215285


zbMATH Keywords

epidemicsdiffusion modelsnew-product adoptionspure birth processes


Mathematics Subject Classification ID

Applications of branching processes (60J85) Marketing, advertising (90B60)


Related Items (7)

Modeling dynamics of diffusion across heterogeneous social networks: news diffusion in social media ⋮ A viral product diffusion model to forecast the market performance of products ⋮ Data-Driven Pricing for a New Product ⋮ Compartmental limit of discrete Bass models on networks ⋮ Effects of dominance on operation policies in a two-stage supply chain in which market demands follow the Bass diffusion model ⋮ Optimal pricing, production, and sales policies for new product under supply constraint ⋮ Percolation of new products




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