Recent developments in dynamic advertising research

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Publication:1926777

DOI10.1016/j.ejor.2012.02.031zbMath1253.90125OpenAlexW2171159900MaRDI QIDQ1926777

Jian Huang, Mingming Leng, Liping Liang

Publication date: 29 December 2012

Published in: European Journal of Operational Research (Search for Journal in Brave)

Full work available at URL: https://doi.org/10.1016/j.ejor.2012.02.031




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