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A field study of sales forecasting accuracy and processes

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Publication:1972002
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DOI10.1016/S0377-2217(99)00085-5zbMath0962.91503WikidataQ127452614 ScholiaQ127452614MaRDI QIDQ1972002

Michael Lawrence, Marcus O'Connor, Bob Edmundson

Publication date: 11 June 2001

Published in: European Journal of Operational Research (Search for Journal in Brave)


zbMATH Keywords

forecast accuracycontextual informationjudgemental forecasting


Mathematics Subject Classification ID

Decision theory (91B06) Deterministic scheduling theory in operations research (90B35)


Related Items (6)

Analytical debiasing of corporate cash flow forecasts ⋮ Do `big losses' in judgmental adjustments to statistical forecasts affect experts' behaviour? ⋮ A forecasting decision on the sales volume of printers in Taiwan: an exploitation of the analytic network process ⋮ Tactical sales forecasting using a very large set of macroeconomic indicators ⋮ Use of contextual and model-based information in adjusting promotional forecasts ⋮ Identifying and responding to outlier demand in revenue management







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