On sales effort and pricing decisions under alternative risk criteria
From MaRDI portal
Publication:2030303
DOI10.1016/j.ejor.2020.12.025zbMath1487.90414OpenAlexW3117368084MaRDI QIDQ2030303
Yongjian Li, Xiangtong Qi, Xiang Li
Publication date: 7 June 2021
Published in: European Journal of Operational Research (Search for Journal in Brave)
Full work available at URL: https://doi.org/10.1016/j.ejor.2020.12.025
Microeconomic theory (price theory and economic markets) (91B24) Inventory, storage, reservoirs (90B05) Marketing, advertising (90B60)
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