Inroad into omni-channel retailing: physical showroom deployment of an online retailer
From MaRDI portal
Publication:2286986
DOI10.1016/j.ejor.2019.11.032zbMath1431.90019OpenAlexW2991181945WikidataQ126769565 ScholiaQ126769565MaRDI QIDQ2286986
Tao Zhang, Gang Li, Giri Kumar Tayi
Publication date: 23 January 2020
Published in: European Journal of Operational Research (Search for Journal in Brave)
Full work available at URL: https://doi.org/10.1016/j.ejor.2019.11.032
Related Items (10)
Channel differentiation strategy in a dual-channel supply chain considering free riding behavior ⋮ The revival of retail stores via omnichannel operations: a literature review and research framework ⋮ Contracts for online retailers considering consumer intra-product showrooming ⋮ Information disclosure, consumer returns, and operational costs in omnichannel retailing ⋮ Digital showroom strategies for dual-channel supply chains in the presence of consumer webrooming behavior ⋮ Pricing and structuring product trials: separate versus mixed wine tastings ⋮ Should an online manufacturer partner with a competing or noncompeting retailer for physical showrooms? ⋮ Separation or integration: the game between retailers with online and offline channels ⋮ Catch me if you scan: data-driven prescriptive modeling for smart store environments ⋮ Forays into omnichannel: an online retailer's strategies for managing product returns
Cites Work
This page was built for publication: Inroad into omni-channel retailing: physical showroom deployment of an online retailer
