Coordination of a supply chain with a loss-averse retailer under supply uncertainty and marketing effort
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Publication:2666730
DOI10.3934/jimo.2020125zbMath1476.90064OpenAlexW3039253634MaRDI QIDQ2666730
Wenying Xie, Bin Chen, Fuyou Huang, Juan He
Publication date: 23 November 2021
Published in: Journal of Industrial and Management Optimization (Search for Journal in Brave)
Full work available at URL: https://doi.org/10.3934/jimo.2020125
loss aversionsupply chain coordinationsupply uncertaintymarketing effortrevenue-cost-sharing contract
Transportation, logistics and supply chain management (90B06) Consumer behavior, demand theory (91B42) Marketing, advertising (90B60)
Related Items (3)
Coordination of dual-channel supply chain considering differential pricing and loss-aversion based on quality control ⋮ Entry game in supply chains with yield uncertainty ⋮ Coordination of a sustainable reverse supply chain with revenue sharing contract
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