Personalised hypermedia presentation techniques for improving online customer relationships

DOI10.1017/S0269888901000108zbMath0987.68821OpenAlexW2120155828MaRDI QIDQ2783268

Wolfgang Pohl, Jürgen Koenemann, Alfred Kobsa

Publication date: 26 June 2002

Published in: The Knowledge Engineering Review (Search for Journal in Brave)

Full work available at URL: https://doi.org/10.1017/s0269888901000108

zbMATH Keywords

personalised hypermedia presentation

Mathematics Subject Classification ID

Network design and communication in computer systems (68M10) Computing methodologies and applications (68U99) Computing methodologies for information systems (hypertext navigation, interfaces, decision support, etc.) (68U35)

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