Pricing Ad Slots with Consecutive Multi-unit Demand

DOI10.1007/978-3-642-41392-6_22zbMath1319.91080arXiv1308.1382OpenAlexW2596768533MaRDI QIDQ2856149

Paul W. Goldberg, Yang Sun, Bo Tang, Jinshan Zhang, Xiaotie Deng

Publication date: 23 October 2013

Published in: Algorithmic Game Theory (Search for Journal in Brave)

Full work available at URL: https://arxiv.org/abs/1308.1382

zbMATH Keywords

mechanism designrevenueadvertisement auction

Mathematics Subject Classification ID

Microeconomic theory (price theory and economic markets) (91B24) Auctions, bargaining, bidding and selling, and other market models (91B26) Marketing, advertising (90B60)

Related Items (3)

On revenue maximization with sharp multi-unit demands ⋮ Pricing to Maximize Revenue and Welfare Simultaneously in Large Markets ⋮ Approximating the revenue maximization problem with sharp demands

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