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ANALYSIS OF BRAND CHARACTERISTICS OF MUSIC ARTISTS IN THE POP CD MARKET : CASE OF JAPAN - MaRDI portal

ANALYSIS OF BRAND CHARACTERISTICS OF MUSIC ARTISTS IN THE POP CD MARKET : CASE OF JAPAN

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Publication:3105726

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DOI10.15807/JORSJ.54.101zbMath1235.90075OpenAlexW243795582MaRDI QIDQ3105726

Ushio Sumita, Jun Yoshii, Kazuki Takahashi

Publication date: 5 January 2012

Published in: Journal of the Operations Research Society of Japan (Search for Journal in Brave)

Full work available at URL: https://doi.org/10.15807/jorsj.54.101

zbMATH Keywords

Markov chain spectral analysis applied probability customer segmentation brand characteristics CD market

Mathematics Subject Classification ID

Applications of statistics in engineering and industry; control charts (62P30) Inference from stochastic processes and spectral analysis (62M15) Marketing, advertising (90B60)

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