Maximum principles applied to a model of consumer brand choice

DOI10.1002/OCA.4660110103zbMath0716.90061OpenAlexW2107893937MaRDI QIDQ3204317

José A. Soeiro Ferreira

Publication date: 1990

Published in: Optimal Control Applications and Methods (Search for Journal in Brave)

Full work available at URL: https://doi.org/10.1002/oca.4660110103

zbMATH Keywords

consumer choiceGeneralized Maximum Principlenonlinear, discrete time optimal control

Mathematics Subject Classification ID

Numerical methods based on necessary conditions (49M05) Nonlinear systems in control theory (93C10) Application models in control theory (93C95) Discrete-time control/observation systems (93C55) Computational methods for problems pertaining to operations research and mathematical programming (90-08) Marketing, advertising (90B60)

Cites Work

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