Use of Bayesian Analysis of Semi-Markov Process Models to Study Consumer Buying Behavior

DOI10.1080/01966324.1981.10737066zbMath0531.90060OpenAlexW2021343813WikidataQ58299702 ScholiaQ58299702MaRDI QIDQ3313616

Asit K. Banerjee, Gouri K. Bhattacharyya

Publication date: 1981

Published in: American Journal of Mathematical and Management Sciences (Search for Journal in Brave)

Full work available at URL: https://doi.org/10.1080/01966324.1981.10737066

zbMATH Keywords

marketinginverse Gaussian distributionsemi-Markov processmarket sharefrequently purchased consumer goodsinterpurchase-timespurchase model

Mathematics Subject Classification ID

Operations research and management science (90B99) Applications of Markov renewal processes (reliability, queueing networks, etc.) (60K20)

Cites Work

• Limit Theorems for Markov Renewal Processes
• Markov Renewal Processes with Finitely Many States
• Markov Renewal Processes: Definitions and Preliminary Properties
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