Volume discounting coordinates a supply chain effectively when demand is sensitive to both price and sales effort
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Publication:339681
DOI10.1016/j.cor.2012.04.014zbMath1349.90544OpenAlexW2107580737MaRDI QIDQ339681
Publication date: 11 November 2016
Published in: Computers \& Operations Research (Search for Journal in Brave)
Full work available at URL: https://doi.org/10.1016/j.cor.2012.04.014
Transportation, logistics and supply chain management (90B06) Consumer behavior, demand theory (91B42) Marketing, advertising (90B60)
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