Predicting Future Random Events Based on Past Performance

DOI10.1287/mnsc.27.9.1006zbMath0482.62093OpenAlexW2141002884MaRDI QIDQ3940708

David Schmittlein, Donald G. Morrison

Publication date: 1981

Published in: Management Science (Search for Journal in Brave)

Full work available at URL: https://doi.org/10.1287/mnsc.27.9.1006

zbMATH Keywords

marketingforecastingcompound Poisson distribution

Mathematics Subject Classification ID

Applications of statistics to economics (62P20) Applications of statistics to actuarial sciences and financial mathematics (62P05) Point estimation (62F10)

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