Advertising and Coordination
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Publication:4282696
DOI10.2307/2297881zbMath0800.90265OpenAlexW1990167830MaRDI QIDQ4282696
Publication date: 14 March 1994
Published in: The Review of Economic Studies (Search for Journal in Brave)
Full work available at URL: http://www.kellogg.northwestern.edu/research/math/papers/903.pdf
Related Items (4)
Partial commitment in an endogenous timing duopoly ⋮ Optimal management of fringe entry over time ⋮ A model of repeat advertising ⋮ Loss-leader pricing and upgrades
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