A Comparison of some Stochastic Models of Interpurchase Intervals and of Aggregate Purchase Incidence

DOI10.1080/01966324.1997.10737442zbMath0893.90113OpenAlexW1964612670WikidataQ58299468 ScholiaQ58299468MaRDI QIDQ4375853

Pandu R. Tadikamalla, Rajiv Grover

Publication date: 8 February 1998

Published in: American Journal of Mathematical and Management Sciences (Search for Journal in Brave)

Full work available at URL: https://doi.org/10.1080/01966324.1997.10737442

zbMATH Keywords

probability distributionspurchase incidencemarketing model

Mathematics Subject Classification ID

Marketing, advertising (90B60)

Cites Work

• Kolmogorov-Smirnov Type Test-Statistics For The Gamma, Erlang-2 And The Inverse Gaussian Distributions When The Parameters Are Unknown.
• Unnamed Item
• Unnamed Item

This page was built for publication: A Comparison of some Stochastic Models of Interpurchase Intervals and of Aggregate Purchase Incidence