The effectiveness of manufacturer vs. retailer rebates within a newsvendor framework

DOI10.1016/J.EJOR.2011.06.044zbMath1244.90115OpenAlexW2089567899MaRDI QIDQ439656

Satyendra Kumar, Gopalan Srinivasan, Francisco J. Arcelus

Publication date: 16 August 2012

Published in: European Journal of Operational Research (Search for Journal in Brave)

Full work available at URL: https://doi.org/10.1016/j.ejor.2011.06.044

zbMATH Keywords

marketingoperationsconceptual modelingcross-functional interfacessupply-chain management

Mathematics Subject Classification ID

Applications of statistics to economics (62P20) Transportation, logistics and supply chain management (90B06) Marketing, advertising (90B60)

Related Items (5)

Optimal rebate strategies in a two-echelon supply chain with nonlinear and linear multiplicative demands ⋮ The benefits of consumer rebates: a strategy for gray market deterrence ⋮ A two-price policy for a newsvendor product supply chain with time and price sensitive demand ⋮ A Comparison of Game-Theoretic Models for Parallel Trade ⋮ Managing brand competition with consumer fairness concern via manufacturer incentive

Uses Software

• Optimization Toolbox

Cites Work

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• The effect of demand uncertainty in a price-setting newsvendor model
• Using MSRP to enhance the ability of rebates to control distribution channels
• How a dominant retailer might design a purchase contract for a newsvendor-type product with price-sensitive demand
• A joint optimal pricing, rebate value, and lot sizing model
• Supply Chain Coordination Under Channel Rebates with Sales Effort Effects
• The effects of customer rebates and retailer incentives on a manufacturer's profits and sales
• On the effectiveness of returns policies in the price-dependent newsvendor model
• Single‐period inventory model with a delayed incentive option for selling excess inventory
• Some properties of buyback and other related schemes in a newsvendor-product supply chain with price-sensitive demand
• Pricing and the Newsvendor Problem: A Review with Extensions
• Scanbacks and direct rebates: manufacturer's tools against forward buying
• The impact of manufacturer rebates on supply chain profits
• Pricing, rebate, advertising and ordering policies of a retailer facing price-dependent stochastic demand in newsvendor framework under different risk preferences

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