An Infinite Horizon Differential Game of Optimal CLV-Based Strategies with Non-atomic Firms

DOI10.1007/978-3-319-43838-2_6zbMath1397.91313OpenAlexW2527204272MaRDI QIDQ4687462

Igor Sloev, Gerasimos Lianos

Publication date: 11 October 2018

Published in: Recent Advances in Game Theory and Applications (Search for Journal in Brave)

Full work available at URL: https://doi.org/10.1007/978-3-319-43838-2_6

zbMATH Keywords

differential gamescustomer retentiondynamic competitionnon-atomic gamescustomer acquisition

Mathematics Subject Classification ID

Differential games (aspects of game theory) (91A23) Production theory, theory of the firm (91B38) Games with infinitely many players (91A07) Marketing, advertising (90B60)

Cites Work

• Unnamed Item
• An oligopoly model of dynamic advertising competition
• Values of Non-Atomic Games
• Markets with a Continuum of Traders

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