A Bayesian Hierarchical Model for the Evaluation of a Website

DOI10.1080/0266476032000148920zbMath1046.62024OpenAlexW2062024699MaRDI QIDQ4813921

Luca La Rocca, Guido Consonni, Lilla di Scala

Publication date: 7 September 2004

Published in: Journal of Applied Statistics (Search for Journal in Brave)

Full work available at URL: https://doi.org/10.1080/0266476032000148920

zbMATH Keywords

rankingtransition countsClickstream analysismultilievel modelsmultivariate logits

Mathematics Subject Classification ID

Bayesian inference (62F15) Applications of statistics (62P99) Marketing, advertising (90B60)

Related Items (1)

Bayesian subset selection approach to ranking normal means

Uses Software

• WinBUGS

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