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AN ANALYSIS OF NEW PRODUCT DIFFUSION PROCESS - MaRDI portal

AN ANALYSIS OF NEW PRODUCT DIFFUSION PROCESS

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Publication:4860012

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DOI10.15807/jorsj.38.188zbMath0841.90081OpenAlexW2170107431MaRDI QIDQ4860012

Hisatoshi Suzuki, Yasuo Kusaka

Publication date: 7 February 1996

Published in: Journal of the Operations Research Society of Japan (Search for Journal in Brave)

Full work available at URL: https://doi.org/10.15807/jorsj.38.188

zbMATH Keywords

subsidy policies diffusion mechanism of new product

Mathematics Subject Classification ID

Marketing, advertising (90B60)

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