Retailer’s joint pricing model through an effective preservation strategy under a trade-credit policy

DOI10.1051/RO/2021018zbMath1468.90032OpenAlexW3127656496MaRDI QIDQ5001422

Abu Hashan Md. Mashud, Biswajit Sarkar

Publication date: 19 July 2021

Published in: RAIRO - Operations Research (Search for Journal in Brave)

Full work available at URL: https://doi.org/10.1051/ro/2021018

zbMATH Keywords

sustainabilityadvertisingtrade-creditmarketing benefitpreservation strategy

Mathematics Subject Classification ID

Transportation, logistics and supply chain management (90B06)

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Optimal product quality and pricing strategy for a two-period closed-loop supply chain under return policy

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