scientific article; zbMATH DE number 7448394
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Publication:5016991
DOI10.3969/J.ISSN.1003-5060.2021.06.024zbMath1488.90105MaRDI QIDQ5016991
Xin Huang, Xuexiang Yao, Zhi Lin Yang
Publication date: 17 December 2021
Title: zbMATH Open Web Interface contents unavailable due to conflicting licenses.
closed-loop supply chainuncertain demandpricing decisionadvertising joint investmentdual-channel recovery
Management decision making, including multiple objectives (90B50) Microeconomic theory (price theory and economic markets) (91B24) Marketing, advertising (90B60)
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