How to operate physical showrooms: Service decision and pricing based on product quality

DOI10.1051/ro/2021177zbMath1483.90069OpenAlexW3215700083MaRDI QIDQ5034769

Yue Tan, Chun-Xiang Guo, Yu-Yang Tan

Publication date: 21 February 2022

Published in: RAIRO - Operations Research (Search for Journal in Brave)

Full work available at URL: https://doi.org/10.1051/ro/2021177

zbMATH Keywords

product qualityoperation strategyomnichannelphysical showroom

Mathematics Subject Classification ID

Marketing, advertising (90B60)

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