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Fashion retail competition on product greenness with overconfidence - MaRDI portal

Fashion retail competition on product greenness with overconfidence

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Publication:5034785

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DOI10.1051/ro/2021178zbMath1479.90126OpenAlexW3215117747MaRDI QIDQ5034785

Ba-Yi Cheng, Yu-Qi Wang, Xinyan Shi, Mi Zhou

Publication date: 21 February 2022

Published in: RAIRO - Operations Research (Search for Journal in Brave)

Full work available at URL: https://doi.org/10.1051/ro/2021178

zbMATH Keywords

overconfidence retail competition green fashion

Mathematics Subject Classification ID

Marketing, advertising (90B60)

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